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Innerscore

CATEGORY - EDUCATION

Onboarding 10,000 Teachers in Just 2 Months: A Breakthrough Launch for Innerscore App

12.2% Conversion rate from Sign up

Channels

  1. Google UAC Ads: Targeted search and display campaigns generated significant reach with optimized creatives.

  2. Facebook Ads: Leveraged lookalike audiences to boost conversion rates and ad efficiency.

  3. App Store Optimization (ASO): New video reviews reduced app download cost to 710 in August.

Results

  • Achieved target of 10,000+ teachers with a budget-friendly approach.

  • Maximized efficiency with optimized creative and targeted digital ads through Google Firebase events.

10K+ Teachers On-boarded
10 INR App Download Cost
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